I'm Michele

The key to running a successful small business is building connections and relationships with people. When people feel connected to you, they are going to hire you and refer you to all of their friends. So, the question is — how do you do all of that on a large scale? The answer: personal brand […]

When you think of branding, what comes to mind? Big international companies like Starbucks, Apple, Nikon, or Visa? Of course! What about other big names like: Angelina Jolie, Leonardo DiCaprio, or Jennifer Garner? They also have strong branding — strong personal branding, that is.  And it’s not just for corporations and the rich and famous. […]

Brand photography is like a secret garden for photographers — it isn’t well known and contains an abundance of beautiful benefits, making it one of the best business ideas for photographers. Not only does it help elevate your brand (when you incorporate it in your own business), if you specialize in brand photography, and offer […]