I'm Michele

When you think of branding, what comes to mind? Big international companies like Starbucks, Apple, Nikon, or Visa? Of course! What about other big names like: Angelina Jolie, Leonardo DiCaprio, or Jennifer Garner? They also have strong branding — strong personal branding, that is.  And it’s not just for corporations and the rich and famous. […]

Brand photography is like a secret garden for photographers — it isn’t well known and contains an abundance of beautiful benefits, making it one of the best business ideas for photographers. Not only does it help elevate your brand (when you incorporate it in your own business), if you specialize in brand photography, and offer […]

Have you ever heard of a business you thought would be perfect for you, but then you visited their website and it looked like it was built two decades ago? You start wondering — if their website is so out-dated, what if the rest of their products and services are too? This is exactly why […]